Dropshipping is the ultimate solution for new entrepreneurs looking to start an online business. It allows them to sell goods without storing inventory. It is the manufacturer who creates, packages, and ships the product to the customer on your behalf, making it a low-cost, low-maintenance business model. In this blog, our dropshipping experts will help you go through 7 dropshipping tips to help you grow your new dropshipping business the far and wides and generate hefty revenue. So, read on to know it all!
Focus on Marketing
No matter how much the dropshipping business gets automated, one aspect that still needs human assistance is marketing and branding. You may find tweaking your online store, designing the logo, and creating graphics a fun activity, but marketing as a whole is your money maker and needs time to master. You’ll have to learn how to make perfect ads to grow traffic and convert them to successful leads.
E-commerce stores convert at a mere 1-2% rate, which means if you have less than 100 visitors on your website you won’t get any sales at all. New entrepreneurs focus on ads as it helps drive instant sales to your site in no time as compared to SEO, which is a long-term sales generating solution. But relying on marketing shouldn’t be your long-term solution either. You should start marketing and work on your SEO simultaneously and then slowly shift to SEO when your organic leads start growing.
Create An Amazing Offer
Creating a compelling offer for your customers can do wonders for newly launched premade dropshipping stores. Make sure to put some of your products on sale and in bundles, so that people get the motivation to buy your product. If you present your online store visitors with the right deals, you’ll stand a great chance to convert them. Bundle offers are one of the best-kept dropshipping secrets and return high yields than any other offer. While creating a bundle offer, make sure you include the same products or more likely products that go well with each other. For example, if you’re selling hair extensions, include more hair extensions of different sizes and colors.
Avoid Underpricing Your Product
The ultimate goal of dropshipping is to make your online business more profitable while maintaining a lower product cost. The actual cost of your products is relatively close to the wholesale market, allowing you to sell them at market price and generate profit. So, if you’re selling a five-dollar product, you should sell it at more than $15. This is because you need to consider the costs of marketing, business expenses, and your management team.
If you see that your competitors are undercutting their prices, you shouldn’t fall for it and undercut yours too. If your prices are fair and within the market value, you can focus on yielding higher revenue overall.
Automate More Of Your Business
Using free dropshipping automation tools like DSers, Syncee, Sprocket, etc. can help you automate many aspects of your business. Product research should always be done before launching your Shopify dropshipping business; these tools are the best options to fulfill your needs. If you’re starting dropshipping store as a side business and want to make its order and inventory management automated, you should look to figure out how to automate more aspects of your business. You can even go for a Premade Dropshipping Stores to get a ready-to-sell, ergonomically designed dropshipping store and start generating revenue from the very go!
Ensure Your Website is Presentable
Making your business customer-friendly is imperative to your online business growth. Make sure your business website has a seamless user interface with close to perfect home page and landing page design. Many new business owners start marketing their stores when their landing pages are missing important elements and the products are grouped in one category. Before launching your online store, make sure to check your competitor’s websites. What does their home page look like? How does their product page copy compile? Which features and apps do their website integrate?
Once you have analyzed your competition, look to make your dropshipping store after other successful brands. This will help you develop your dropshipping website with a customer-oriented approach or buy premade dropshipping stores at affordable prices to avoid the hassle of designing one yourself.